About

ABOUT VODA IQ:
A Journey of Passion and Conservation

At VODA IQ, we believe in the power of technology to drive positive change in the world of fisheries conservation. Our journey began with a vision to revolutionize PIT Tag technology, providing high-quality solutions that empower researchers and scientists to better understand and protect aquatic ecosystems.
The name “Voda,” derived from the Slavic word for “water,” embodies our commitment to the preservation of aquatic life and intelligence. It serves as a constant reminder of our mission to safeguard the world’s waterways for future generations.

Our Mission and Values

Conservation Focus

At VODA IQ, conservation is at the heart of everything we do. We are dedicated to protecting and preserving aquatic ecosystems through innovative technology and scientific research.

Commitment to Quality

We pride ourselves on delivering products and services of the highest quality, ensuring that our customers have the tools they need to succeed in their research and conservation efforts.

Mission

Low-Cost Solutions

We believe that cost should not be a barrier to conservation. Through strategic partnerships with leading tag and reader manufacturers, we can offer high-quality products at competitive prices, ensuring accessibility for researchers of all budgets.

Support for Scientific Advancement

By partnering with researchers and scientists, we aim to advance the field of fisheries biology and contribute to a deeper understanding of our natural world.

Meet Our Founders

Brian Beckley2

Brian Beckley

Founder and President of VODA IQ

Brian brings unparalleled expertise in fisheries research and RFID technology. His leadership and vision drive our commitment to excellence and innovation.

Early Years:

Born and raised amidst the pristine landscapes of Henry’s Lake, Idaho, Brian Beckley’s childhood was defined by a deep connection to nature. Fishing, hunting, and exploring the great outdoors were not just pastimes but essential elements of his upbringing.

Education and Career Shift:

After pursuing his education at Boise State University, Brian’s path took an unexpected turn when he discovered Biomark, a pioneering company in fisheries research. Intrigued by the prospect of merging his passion for the environment with his professional endeavors, Brian embarked on a journey that would shape his future.

Career Progression:

Brian’s tenure at Biomark spanned over two decades, during which he honed his skills in RFID technology and fisheries biology. From humble beginnings as a technician to assuming the role of CEO in 2018, Brian’s journey was marked by relentless determination and a commitment to excellence.

Traci Beckley

Traci Beckley

Co-founder of VODA IQ

Traci’s background in marketing and customer service has been instrumental in shaping our operational strategies and ensuring customer satisfaction.

Entrepreneurial Spirit:

Traci has spent much of her life as a true entrepreneur and a great businesswoman. She has successfully managed a multitude of companies and business ventures, ranging from her real estate company, restaurant, and grocery store to her family’s ranch in Eastern Idaho.

Commitment to Conservation:

At her family’s ranch in eastern Idaho, conservation is the foundation. Traci’s father, Jay Wilde, has dedicated the past decade to reintroducing beavers to the ecosystem, leading to significant improvements in habitat and population enhancement for Bonneville Cutthroat trout in the western United States.

Meet Our Team

Brian Beckley

Founder and President of VODA IQ

Introduction:

Brian brings unparalleled expertise in fisheries research and RFID technology. His leadership and vision drive our commitment to excellence and innovation.

Early Years:

Born and raised amidst the pristine landscapes of Henry’s Lake, Idaho, Brian Beckley’s childhood was defined by a deep connection to nature. Fishing, hunting, and exploring the great outdoors were not just pastimes but essential elements of his upbringing.

Education and Career Shift:

After pursuing his education at Boise State University, Brian’s path took an unexpected turn when he discovered Biomark, a pioneering company in fisheries research. Intrigued by the prospect of merging his passion for the environment with his professional endeavors, Brian embarked on a journey that would shape his future.

Career Progression:

Brian’s tenure at Biomark spanned over two decades, during which he honed his skills in RFID technology and fisheries biology. From humble beginnings as a technician to assuming the role of CEO in 2018, Brian’s journey was marked by relentless determination and a commitment to excellence.

Traci Beckley

Co-founder of VODA IQ

Introduction:

Traci’s background in marketing and customer service has been instrumental in shaping our operational strategies and ensuring customer satisfaction.

Entrepreneurial Spirit:

Traci has spent much of her life as a true entrepreneur and a great businesswoman. She has successfully managed a multitude of companies and business ventures, ranging from her real estate company, restaurant, and grocery store to her family’s ranch in Eastern Idaho.

Commitment to Conservation:

At her family’s ranch in eastern Idaho, conservation is the foundation. Traci’s father, Jay Wilde, has dedicated the past decade to reintroducing beavers to the ecosystem, leading to significant improvements in habitat and population enhancement for Bonneville Cutthroat trout in the western United States.

Armando Piccinini

European Sales Director

Introduction:

Armando Piccinini joins Voda IQ as the European Sales Director, effective October 1, 2024. With over two decades of experience in the aquatic conservation industry, he brings a wealth of knowledge and expertise to the role.

Professional Background

Most recently, Armando served as an Aqua Conservation Specialist at MSD AH, where he successfully spearheaded sales initiatives and managed cross-functional teams. His strong background in PIT tag technology, coupled with a deep understanding of the European aquaculture and wildlife markets, positions him perfectly to lead Voda IQ’s expansion efforts across Europe.

Role and Responsibilities

In his new role, Armando will develop and implement strategic sales and marketing plans that align with Voda IQ’s mission to promote sustainable practices and enhance biodiversity through innovative technologies. He will be instrumental in fostering relationships with key stakeholders to enhance brand visibility and drive growth in the European market.

Commitment to Conservation

Armando is passionate about conservation and dedicated to advancing Voda IQ’s vision. His leadership will be crucial as the company continues to innovate and expand its operations across Europe.

Our Headquarters

Located in the picturesque Hammett Valley, nestled within the Lower Snake River basin of Idaho, our headquarters serves as the epicenter of our operations. Surrounded by the natural beauty of Idaho, we draw inspiration from the landscapes that fuel our dedication to conservation.

Big fin
OUR PARTNER

Big Fin Scientific

Our mission:Drastically lower the costs of collecting fish data.

Big Fin Scientific is passionate about lowering costs of ecosystem assessment. Our software and systems are used by Fishery Managers, Fish Scientists and Researchers of all types to assess the health of fish populations rapidly and inexpensively. Our ultimate goal: help Humans make smarter decisions regarding our impact and use of the Environment.

If you like what we’re doing,please “like”us on Facebook,follow us on Twitter and send our info to your colleagues.

Join Us in Our Mission

Whether you’re a researcher, conservationist, or enthusiast, we invite you to join us in our mission to make a meaningful impact on fisheries conservation. Explore our range of products and services, and together, let’s work towards a sustainable future for aquatic ecosystems worldwide.